About Us

About PetBreathingEasy

Our Journey

PetBreathingEasy was founded in 2017 with a simple yet powerful vision: to provide pet owners with an accessible and reliable source of information, ensuring every furry friend receives the care they deserve. It all started as a passion project by Sarah, an avid animal lover who noticed a stark lack of comprehensive and unbiased resources available online for pet care.

Over the years, we’ve grown from a small team in a bustling startup hub to a thriving online community, with our dedicated readers and contributors worldwide. Our mission has always been to bridge the information gap between pets and their owners, offering guidance, advice, and support on all things pet-related.

Milestones and Achievements

  • 2018: Launched our first series of interactive pet care workshops, engaging hundreds of participants.
  • 2019: Partnered with leading animal welfare organizations to increase awareness about adoption and responsible pet ownership.
  • 2020: Expanded our team, hiring expert veterinarians and trainers to enhance the quality of content.
  • 2021: Introduced a user-friendly mobile app, making pet care tips and resources readily available on-the-go.
  • 2022: Celebrated 5 million page views, reaching a diverse global audience passionate about pets.

Our Purpose and Core Values

At PetBreathingEasy, we believe in empowering pet owners to provide the best possible care for their companions. Our core values are rooted in:

  • Unbiased Information: We strive to present facts and advice without bias, ensuring our readers receive unbiased recommendations from trusted experts.
  • Accuracy: Reliability is at the heart of our mission. Every piece of content is meticulously researched and fact-checked to maintain accuracy.
  • Transparency: We operate with complete transparency, sharing our sources and updating information as needed.
  • Community: Our site fosters a sense of community among pet lovers, encouraging open dialogue and support.

Filling the Information Void

The internet is abundant with pet care advice, but much of it lacks credibility or is based on outdated information. PetBreathingEasy was created to fill this gap by providing:

  • Expert Guidance: Our team includes veterinarians, animal behaviorists, and certified trainers who offer professional insights.
  • Reliable Resources: We curate and create content backed by scientific research and industry best practices.
  • Personalized Advice: Readers can submit their queries, and our experts provide tailored responses to individual pet needs.

Target Audience and Engagement

Our target audience includes responsible pet owners, from first-time puppy parents to experienced animal guardians. We cater to a wide range of pets, including dogs, cats, birds, small mammals, and even exotic species.

PetBreathingEasy encourages reader engagement through:

  • Interactive Forums: Our community forum allows users to discuss topics, share experiences, and seek advice from fellow pet lovers.
  • Comment Sections: Every article invites discussions, fostering a sense of shared learning.
  • Feedback Opportunities: We value user feedback and regularly seek input on content and site improvements.
  • Newsletters: Subscribers receive weekly updates, exclusive content, and tips tailored to their pet’s species.

Meet Our Team (AI-Generated Names)

  1. Dr. Luna Pawson – Veterinarian and Content Lead
  2. Maximus Whiskers – Senior Animal Behaviorist
  3. Aisling Furstone – Community Manager
  4. Professor Pepper Pup – Head Trainer and Educational Specialist
  5. Amara Tailwind – Digital Content Creator
  6. Oliver Scratcher – Web Developer (and pet-loving tech wizard)
  7. Sina Pawlet – Social Media Strategist
  8. Zephyr Wingnut – Data Analyst (tracking our growth and impact)

Our Business Model

PetBreathingEasy operates on a freemium model, offering a wealth of free content and resources available to all users. We also provide premium services:

  • Personalized Consultations: Readers can book one-on-one sessions with our experts for tailored advice.
  • Exclusive Content Access: A subscription unlocks access to in-depth articles, workshops, and video tutorials.
  • Advertising: We partner with pet-focused brands to deliver relevant, non-intrusive ads to our audience.

Get In Touch

If you have any questions, suggestions, or feedback, we’d love to hear from you! Please visit our Contact Us page for more information on how to reach out. Together, let’s breathe easy into a brighter future for pets and their owners.